Tag: international coffee organization

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Changing the World with Coffee

Changing our world one cup of coffee at a time…

I don’t know about you but coffee inspires me. Following my recent stint as a director of a think tank where I was responsible for generating ideas to impact our world, leading a research agenda and launching an infectious diseases index, I’ve been thinking about creating a space ( with coffee of course) where I can empower people to be confident to share their ideas to impact our world.

We can use the concept of the @unitednations sustainable development goals @the.sdgs along themes of health, AI and sustainability to highlight challenges where we invite innovative design thinking principles to solve them. To encourage people to generate and share their ideas, we would need sponsors to fund these ideas, perhaps through a hackaton where the need are selected to be funded. Let me know your thoughts and if you live in Dubai perhaps we can meet too. Alternatively I can launch a weekly or monthly zoom style brainstorming session.

So are you ready to change the world one cup of great coffee at a time?
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I was at the Lagos Coffee Festival: 5 October 2019

Sometimes you think about something and you talk about your ideas with someone and then it happens. All I can say is praise God. In short, I was introduced to Princess Adeyinka Tekenah, CEO of Nigerian based coffee solutions company, Happy Coffee and wow! her passion for coffee was incredible. I think our first conversation was close to an hour as we exchanged lots of ideas on coffee and how Nigeria can benefit from the World’s most popular beverage. She shared with me a video of when she met H.E. President Macron of France in late 2018, offering him a bag of Nigerian grown and roasted coffee beans. I subsequently shared the video on WhatsApp with all my relevant contacts. One of the ideas we mentioned was for Nigeria’s first coffee festival, similar to the ones across the World, especially the London Coffee Festival. Et voila, on 5 October 2019, it happened – now who says things take time in Africa. Well, not in this case and with coffee charged Yinka, who rounded up a team of planners, visited all potential sites, set up a company for the festival and a website, met with lots of potential sponsors around the country and just went for it with her “full of beans” determination.

So, here we were, after countless WhatsApp messages – the Lagos coffee festival, the first of its kind in Lagos. The main objective was not only to inform people about coffee in Nigeria but to also showcase small and medium enterprises involved one way or another with Nigerian coffee. We had products on offer that showcased coffee as a beauty product such as Damini (owned by NYC trained beautician that developed her products for herself and decided to sell them) and Coffeeskinpert 

In addition, there was the infamous, Asah Bara Designs by Zoza Icha, who brings art alive in her cup designs –

I say this, because I think her cups are too beautifully designed to drink from. You need to display them somewhere so that they can be appreciated. Needless to say, her stand was one of the most popular at the festival.

Also on show were coffee stalls, with ever popular My Coffee Lagos who had coffee and snacks on offer, which I couldn’t resist. In addition, there were artisanal bakers – I bought a peanut butter and banana cake – you know me and dessert; and also Merlyn Nutri, who offer healthy drinks and spices (I must confess their customer service was great, as they hand delivered some products that were not available together with some things for me to try, like their delicious zobo (hibiscus) and Tiger nut with ginger and dates drinks, thanks  Melody).

So, how about the coffee festival itself.

There were three panel sessions; the first focused on “opportunities in the coffee business: creating wealth through coffee”, which featured entrepreneurs who are already in the coffee business, like Yinka of Happy Coffee, Ms Adesola Gbadamosi – Coffeeskinpert founder and My Coffee Lagos owner, Ms Tatyana Buchak. The second focused on “Starting a Coffee based business” with the panel consisting mostly of people who have started non-coffee related businesses but giving tips on how to start a business and find a niche – the main exception was Ibrahim Samande of Mai Shayi Coffee. The third was on “Stakeholders in the Nigerian Coffee Economy: Defining the Coffee Value chain”, which I moderated – filmed entirely by my wife (who accompanied her crazed coffee husband to Lagos), with the panel consisting of Ms Bisola Olusanya, Special Adviser on Agriculture for Lagos State Government, Alhaji Olomide, President of the Nigerian National Association of Coffee and Tea Farmers (NAFCOTAN) and Mr Ejide Oladuoye, a coffee farmer.

This was probably the most apt session for me as I have written a bit about this lately, having attend the International Coffee Organisation SDG Session on this in June 2019 – read here. The main focus was to hear from the coffee farmers as to what their main challenges have been, including their problems with accessing domestic markets, let alone international markets. It was interesting to note;

  • 22 States in Nigeria already grow coffee (Nigeria was 36 states) and there could be more depending on the ecosystem.
  • According to the recent ICO Executive Director, Jose Sette, Nigeria is the 7th largest coffee growing country in the World and with a population of approximately 200m people, the focus should be on growing domestic consumption.
  • The government has put in place initiatives to promote the agricultural sector, including coffee.
  • Nigeria grows both robusta (mainly in the south) and arabica (spanning from the central to the north east).

However some gaps remain, like data on the value and output of coffee. Needless to say, some work needs to be done to determine the quality of Nigerian coffee, essential to tap international markets. All this will be really valuable information needed to entice the private sector to get more involved too. In fact that was one of the things I committed (coffee geek) – to develop a public private partnership (PPP) proposal involving both the Federal and Lagos State governments to facilitate the process for developing the Nigerian coffee industry, which may include exporting coffee, possibly through a coffee processing plant near the harbour – just thinking.

All in all, I really enjoyed myself and I was really encouraged by the energy of the panellist, the participants – we had over 70 in the last session and by the atmosphere. Driven by all this energy, I was hungry but more important, I was craving coffee – naturally I headed over to the Happy Coffee stand of course, where I had a double espresso – I had to, after all Yinka was their CEO.

In addition, I tried some coffee from the Mai Shayi stand, where the Syphon was on display. Later on, their CEO, Ibrahim Samande held the coffee appreciation session.

So, here’s looking forward to the Lagos Coffee Festival in 2020 and developing a PPP proposal to resuscitate the Nigerian coffee industry, which will now become one of my main personal projects. If anyone reading this, is really interested to join this ride, please contact me.

 

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Please Sign The Coffee Pledge – 1 October 2019

I’ve written recently about the fact that the price of coffee is the lowest it’s been for over 15 years, meaning that coffee farmers are finding it so difficult to make a living from selling coffee that some of them have eve abandoned their farms to look for a job in order to feed their families and educate their children.

So 1 October is International Coffee Day – yes, there’s is as such a thing – and the International Coffee Organisation (ICO) together with some like minded partners have launched the Coffee Pledge, so please sign the #coffeepledge that calls for a living wage for coffee farmers.

Some the World’s top coffee roasts have already signed something similar – see below and congratulations to them too.

 

In addition, just also week on 23 September 2019 at the first ever Global CEO and Leaders of the Coffee Forum, the “London Declaration” was signed, committing;

“to taking action focusing on four themes: promoting competitive and sustainable production; fostering responsible and equitable growth; promoting responsible consumption; and promoting public-private dialogue regarding policy development.”

see link here to read more.

In any case this is historic and as we say in the project management world, all we need to do now is ‘implement, implement and implement” so that everyone in the coffee value chain gets a fairer treatment.

Here’s looking to a fairer world for commodities especially for the second most tradeable one, coffee, as we need everyone involved in getting this most popular of beverages on to our table to benefit as much as possible.

 

 

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I was at the SDG Coffee Symposium on 6 June 2019

 

Organised by the International Coffee Organisation (ICO) on 6 June to discuss the challenges of the coffee value chain during historically low coffee prices. I was invited by Gerardo Patacconi, Director of Operations. I know some of my readers are wondering is there such an organisation, yes there is and….

The ICO is the main intergovernmental organization for coffee, bringing together exporting and importing Governments to tackle the challenges facing the world coffee sector through international cooperation. Its Member Governments represent 98% of world coffee production and 67% of world consumption.

The ICO sounds like the kind of place that for me, as a development economist who loves coffee would like to work in and yes I confess that it is one of the places I would love to work in, especially located in my fave coffee capital in the World, London. Anyway I digress.

More on the jargon – the SDG stands for “sustainable development goals” and are sometimes known as the Global Goals. In any case they were initiated through the United Nation (UN) and are a universal call to action to end poverty, protect the planet and ensure that all people enjoy peace and prosperity.

So, this Symposium was organised together with the European Coffee Federation and hosted by the European Commission (EC) bringing together coffee sector stakeholders (buyers, farmers, academia, civil society, partners) and is part of ICOs sector wide consultation that will lead hopefully to a roadmap with concrete actions to address the coffee price crisis and volatility, which has resulted in affecting coffee farmers livelihoods and which will eventually, if left unchecked, affect the sustainability of the coffee industry.

In summary, coffee prices are very low at the moment, whereby you can buy a pound (.453kg) bag of coffee greens for about US$1 at the world commodity price. Price varies with quality and with type (robusta/arabica), but a few years back it was double that (in 2010 it was three times this around US$3 per pound), which means that coffee farmers have seen a 50% drop in their income depending on other factors. Initially, you may be thinking like I did, hold on; “my specialty coffee roaster sells a kilo for about US$30 but only pays US$1 or up to US$3, so the roaster is king”. In fact, in a recent Financial Times article it was calculated that for each US$3 (UKGBP2.50) for a cappuccino, the roaster got 10p and the roaster 1p – yikes.

 

This seems very unfair and unsustainable, but there are other factors and as I mentioned on my linkedIn article on “coffee and economics”;

Perhaps the big players should consider diverting some of the profits to;

  • coffee research into new varieties to address climate change
  • investment for the local communities such as centralised washing stations and hence clean water, like Stumptown did – see “A Film about Coffee”
  • investment in transport access,
  • promotion of the crop in the local communities especially with the youth, which are running away from coffee farming. Use social media,etc.
  • educating the communities in life skills, even entrepreneurial skills.

On point (i) and (ii), Starbucks highlighted that they work with 450,000 coffee farmers and have supported research to create 400 varietals of which 5 have been released on farm trials.

On the point (v) and in general, I really believe, that the more you give the more you will get back. It runs through some of the points I have raised under my #honestmanagement series, if you show respect to your employees (and in this case we can say coffee farmers), you will foster loyalty and they will go the extra mile to grow the best coffee.  Whoever in the coffee chain has the most and in any industry they will know who they are, should really think about how the coffee industry can be sustainable for future generations – after all there is no doubt that the demand for coffee is constantly growing, so there will always be a market for it.

In summary, for coffee lovers we want everyone to get a fair deal for the best of our planet. We know that low coffee prices “never” translate to lower prices for our daily cappuccinos or flat whites, pour overs, etc, but at least those at the source, the farmers should benefit somehow, if not we will all loose out.

In short it was a very interring symposium for me, looking at the other side – away from my traditional view (cafes and quality) to the upstream side, where it all starts from the farm. That’s my take for now, but I’m working on this as a side project, so I’m welcome to any more ideas.

Sources

FT Article

http://www.ico.org

https://www.linkedin.com/pulse/coffee-economics-lameen-abdul-malik/?published=t

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